Marketing-Cloud-Email-Specialist Practice Test Questions Updated 412 Questions
Salesforce Marketing-Cloud-Email-Specialist Dumps - Secret To Pass in First Attempt
The benefit of obtaining the Salesforce Marketing cloud email specialist Exam Certification
- Employers need to make decisions based on limited information and when they view the official Salesforce Certified Marketing Cloud Email Specialist certification, they use to have assurance that a candidate has achieved a certain level of competence and knowledge.
- Post bagging Salesforce Certified Marketing Cloud Email Specialist accreditation Candidate becomes a solid, well-rounded Salesforce Certified Marketing Cloud Email Specialist.
- Salesforce issue a digital badge which candidates can place on their resume or on Linkedin profile.
- If the Candidate having strong determination of growing up in the organization, Marketing cloud email specialist certification will help them a lot.
How to book the Marketing-Cloud-Email-Specialist Exam
These are following steps for registering the Marketing-Cloud-Email-Specialist Exam. Step 1: Visit to Webassessor Exam Registration Step 2: Signup/Login to Webassessor Step 3: Select the onsite proctored or online proctored delivery method of Certification Exam Step 4: Select Date, time and confirm with a payment method
How to Prepare For Salesforce Marketing cloud email specialist Exam
Preparation Guide for Salesforce Marketing cloud email specialist Exam
Introduction
This certification focuses on applying knowledge skills and experience using Marketing Cloud for message design, subscriber and data management, inbox delivery, and external integrations. Salesforce-Marketing cloud email specialist recognizes your ability to effectively implement email marketing best practices, message design, subscriber and data management, inbox delivery, email automation, and tracking and reporting metrics within the Marketing Cloud Email application.
In this guide, we will cover the Marketing cloud email specialist Exam topics, Salesforce Marketing cloud email specialist Certified professional salary and all aspects of the Salesforce Marketing cloud email specialist Certification.
NEW QUESTION 169
NTO wants to create a dynamic welcome series to make each email more relevant to its subscribers the 2nd email in the series should send customers down a predetermined path based on click activity within the first email. Which journey builder activity should be used?
- A. decision split
- B. filter activity
- C. engagement split
- D. builder split
Answer: C
NEW QUESTION 170
What is an Automation Studio activity? (Choose 3)
- A. Wait Activity
- B. Transfer File Activity
- C. Send Email
- D. A/B Test Send Activity
- E. Triggered Send
Answer: A,B,C
NEW QUESTION 171
A marketing team uses email templates as a means to create a consistent style guide. The team has recently updated the primary template to coincide with company-wide rebranding; however, content approvers are reporting they are not seeing the new changes reflected.
Which step needs to be completed?
- A. 'Update Email Now' needs to be applied to each email.
- B. The email must be recreated using the updated template.
- C. The template must be approved before updates are reflected.
Answer: A
NEW QUESTION 172
What are two capabilities of Subscriber Preview in Email Studio?
- A. Allows you to view an email in Layout and Plain Text views
- B. Allows you to check personalization for a given subscriber
- C. Will not render Amp script or dynamic content
- D. Renders the email based on email client and specific mobile device
Answer: A,B
NEW QUESTION 173
What are some ways that a marketer can improve deliverability of their emails? (Choose 4)
- A. Ensure all subscribers have given you permission
- B. Identify the message as an advertisement
- C. Address Book Strategy - add address book tool to your emails.
- D. Subject line recognition
- E. Add how the subscriber subscribed to your email
Answer: A,C,D,E
NEW QUESTION 174
What is required on an email message by the United States CAN-SPAM Act? (Choose 2)
- A. Physical Mailing Address
- B. Alink to the sender's website
- C. A way to Unsubscribe
- D. Any Mailing Address
Answer: A,C
NEW QUESTION 175
A marketer from NTO wants to share multiple assets in content builder for a campaign with another business unit in their account, how should do marketer share these assets?
- A. Move the content into a shared content folder in content builder
- B. Individually share each assets with the other business unit in content builder
- C. Switch to classic content to move the assets into the shared content folder.
- D. Create and share a folder for the assets in content builder.
Answer: D
NEW QUESTION 176
Northern Trail Outfitters' marketing team includes the nearest store to customers in the templates of its emails.
The data
extension only needs to be updated when store information changes, such as when a new store opens or a store close.
How can this be achieved?
- A. Create a file drop automation to import the file when placed on the specified directory on the Enhanced FTP
- B. Create a file drop automation to initiate when the store's data extension is updated via import
- C. Create a scheduled automation to import the file on a recurring basis with store information
- D. Create an automation to begin when information changes on a store object using a workflow rule
Answer: D
NEW QUESTION 177
A marketer wants to ensure that emails follow the basic brand guidelines. Which feature helps ensure emails have the correct layout and logos?
- A. Portfolio
- B. Preference Management
- C. Data Extensions
- D. Email templates
Answer: D
NEW QUESTION 178
A marketer is about to introduce Content Builder to the entire Northern Trail Outfitters' marketing team.
Which three considerations should the marketing team keep in mind as they begin using Content Builder?
(Choose three.)
- A. Review permissions and roles for users accessing Content Builder.
- B. Import duplicate copies of content for different messages or groups.
- C. Focus on creating and importing content for one primary channel.
- D. Establish a naming convention optimized for search.
- E. Create a folder structure prior to importing assets.
Answer: A,D,E
NEW QUESTION 179
Northern Trail Outfitters (NTO) is having its annual footwear sale. NTO wants to top its revenue from last year's sale. The campaign last year was a series of emails targeting NTO customers who expressed a specific interest in footwear.
Which additional tactic should improve on NTO's targeted segmentation?
- A. Personalized imagery influenced by subscriber preferences
- B. Images of products that the customer has previously purchased
- C. Content focused on winter sports items for holiday shopping
- D. Full-width lifestyle imagery featuring attractive people
Answer: A
NEW QUESTION 180
TO would like to evaluate which email content customers click most frequently. The email team wants to track click behavior for all linked hero image using the naming convention
"Hero CTA".
What are two method two ensure click behavior on these images is tracked with this naming convention.
- A. Include "Hero_CTA" in the link tooltip field for each link
- B. Include "Hero_CTA" in the link filename for each hero Image
- C. Add ""Hero_CTA" to the traking alias field for each link
- D. Include an alias attribute in each anchor tag and populate it with "Hero_CTA"
Answer: B,D
NEW QUESTION 181
A marketer is using list-based sending, and wants to segment subscribers who have a value of "EMEA" in the Region Attribute.
What tool will produce this audience?
- A. Filters
- B. Audience Builder
- C. SQL Query Activity
- D. Send Flow
Answer: C
NEW QUESTION 182
Northern Trail Outfitters' marketing team includes the nearest store to customers in the template of its emails.
This data extension only needs to be updated when store information changes, such as when a new store opens or a store closes.
How could this be achieved?
- A. Create a file drop automation to initiate when the store's data extension is updated via import.
- B. Create a file drop automation to import the file when placed on the specified directory on the Enhanced SFTP.
- C. Create an automation to begin when information changes on a store object using a workflow rule.
- D. Create a scheduled automation to import the file on a recurring basis with store information.
Answer: B
Explanation:
Explanation/Reference:
NEW QUESTION 183
What is a true statement about Subscriber Key? (Choose 3)
- A. Subscriber Key is a unique identifier for a subscriber, and can be populated with an email address or another unique value
- B. Subscriber Key allows an email address to appear multiple times in a list or All Subscribers when populated with a value other than an email address
- C. Subscriber Key and Primary Key are interchangeable terms
- D. Subscriber Key determines what update types will be available when importing data
- E. Subscriber Key is mapped to a field in a sendable data extension when defining a Send Relationship
Answer: A,B,E
NEW QUESTION 184
After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?
- A. Tracking tab in Journey Bulkier
- B. Overview tab in email Studio
- C. Pending tab in Content Builder
Answer: C
NEW QUESTION 185
Northern Trail Outfitters (NTO) offers a 90-day trial on weekly snack box subscriptions. NTO would like to send out a series of emails to educate and remind members to purchase the subscription before the trial ends.
What tool is an option for this scenario?
- A. Automation Studio
- B. Contact Builder
- C. Content Builder
- D. Send Flow
Answer: D
NEW QUESTION 186
......
Salesforce Marketing-Cloud-Email-Specialist Exam Dumps [2022] Practice Valid Exam Dumps Question: https://www.prepawayete.com/Salesforce/Marketing-Cloud-Email-Specialist-practice-exam-dumps.html
Marketing-Cloud-Email-Specialist Dumps - Grab Out For [NEW-2022] Salesforce Exam: https://drive.google.com/open?id=1vEtDx87PhzcLz3XT2RQdmcYEhgth7Hrh