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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Event API requests are made using what two content types (select 2)?

A) CSV
B) JSON
C) XML
D) Form URL encoded

2. When using B2B Detect, which two options are valid account origins?

A) Time of day
B) IP address
C) Customer date of birth
D) Account Domain

3. A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?

A) The option to send segment date to Marketing Cloud
B) The option to include built-in fields on a segment export
C) The option to exclude anonymous fields on a segment export
D) The option to include all custom fields on a segment export

4. What are two types that real time interaction management helps marketers to personalize the customer

A) Orchestration
B) Data Storage
C) Data Aggregation
D) Next best Action

5. Which two successs metrics can a company achieve with IS their web channel?

A) Increase in organic search ranking
B) Increase in first time visitor
C) Increase in conversion rate
D) Increase in revenue

Solutions: