MB2-720 exam dumps

Microsoft MB2-720 Value Package

(Include: PDF + Desktop Test Engine + Online Test Engine)

  • Exam Code: MB2-720
  • Exam Name: Functional Application in Microsoft Dynamics Marketing
  • No. of Questions: 90 Questions and Answers
  • Updated: Oct 22, 2026

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MB2-720 Desktop Test Engine

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  • Total Questions: 90
  • Updated on: Oct 22, 2026
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MB2-720 PDF Practice Q&A's

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  • Total Questions: 90
  • Updated on: Oct 22, 2026
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  • Total Questions: 90
  • Updated on: Oct 22, 2026
  • Price: $69.98

Realistic practice beats hopeful reading every time. The PrepAwayETE MB2-720 package delivers accurate simulations of the real test across 90 practice questions, so the Microsoft Functional Application in Microsoft Dynamics Marketing feels like familiar territory on exam day.

Microsoft MB2-720 Exam Overview:

Certification Vendor:Microsoft
Exam Name:Functional Application in Microsoft Dynamics Marketing
Exam Number:MB2-720
Exam Duration:120 minutes
Related Certifications:Microsoft Dynamics 365 Marketing Functional Consultant (legacy)
Microsoft Dynamics CRM certifications (legacy MB series)
Exam Format:Scenario-based questions, Case studies, Multiple choice
Real Exam Qty:40-60
Passing Score:700 (on 1000 scale)
Exam Price:$165 USD (may vary by region)
Certificate Validity Period:Retired
Available Languages:English
Sample Questions: DOWNLOAD DEMO
Exam Way:Online proctored exam or authorized testing center
Pre Condition:Recommended knowledge of Microsoft Dynamics CRM and marketing automation concepts
Official Syllabus URL:https://learn.microsoft.com/credentials/certifications/

Microsoft MB2-720 Exam Syllabus Topics:

SectionWeightObjectives
Integration with Microsoft Dynamics CRM10%- Data integration and synchronization
  • 1. System interoperability
    • 2. CRM data sharing
      Analytics and Reporting10%- Marketing performance analysis
      • 1. Reporting dashboards
        • 2. Campaign analytics and KPIs
          Marketing Campaign Management20%- Campaign creation and execution
          • 1. Campaign planning and setup
            • 2. Campaign tracking and monitoring
              Email Marketing and Customer Journeys20%- Email marketing execution
              • 1. Email templates and personalization
                • 2. Customer journey automation
                  Manage Leads and Segmentation20%- Lead management lifecycle
                  • 1. Segmentation and targeting
                    • 2. Lead creation and scoring
                      Configure Microsoft Dynamics Marketing20%- System configuration and setup
                      • 1. User and security configuration
                        • 2. Marketing application settings

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                          Recommended knowledge of Microsoft Dynamics CRM and marketing automation concepts

                          Vendor criteria change over time, so before committing to an exam date, confirm the current requirements on the official Microsoft exam page.

                          Yes. PrepAwayETE publishes a free PDF demo of the MB2-720 practice questions — the same quality, the same verified answers as the full product — so your decision is based on evidence. After purchase, 365 days of free updates are included, and an expired product's update service renews at a 50% discount from your member zone.

                          You will answer 40-60 questions within 120 minutes on the MB2-720 exam. That is a deliberate pace with little slack, which is why untimed practice only gets you halfway. Use the PrepAwayETE desktop or online test engine for full-length timed mocks, learn to flag-and-return instead of digging in, and arrive with a pacing rhythm you have already proven.

                          The Microsoft Functional Application in Microsoft Dynamics Marketing syllabus spans 6 domains, starting with Configure Microsoft Dynamics Marketing (20%), Marketing Campaign Management (20%), and Analytics and Reporting (10%). The full weighted outline is in the syllabus section above — read it before you allocate a single study hour.

                          The MB2-720 exam — full name Functional Application in Microsoft Dynamics Marketing — is Microsoft's own measure of whether you can work with its technologies at a professional standard. Passing awards the Microsoft Dynamics CRM certification, a credential at the Professional level. For anyone making an informed career move, that vendor-backed proof is the kind of signal that shortens interviews. It also connects to Microsoft Dynamics 365 Marketing Functional Consultant (legacy), Microsoft Dynamics CRM certifications (legacy MB series) as natural next steps.

                          Passing the MB2-720 exam requires 700 (on 1000 scale), and official registration costs $165 USD (may vary by region). That fee buys one attempt only — a retake is billed again in full, no exceptions. The economical play is to rehearse first: drill 90 practice questions at PrepAwayETE under timed conditions until the passing mark sits comfortably behind you, then register.

                          Microsoft Functional Application in Microsoft Dynamics Marketing Sample Questions:

                          You create an event venue in Microsoft Dynamics Marketing.
                          Which information can you add to the event venue?

                          • A. staff
                          • B. Sessions
                          • C. Files
                          • D. Tasks
                          Reveal Solution  Discussion  0

                          Correct Answer: D  🗳️

                          A user has a Regular account with the Salesperson role.
                          You need to ensure that the user can access tear sheets.
                          What should you do?

                          • A. Change the user type to Web Portal.
                          • B. Change the user type to Media Buyer and assign the Media Buyer role to the user.
                          • C. Assign the Marketing Professional role to the user.
                          • D. Change the user type to Media Buyer and assign the Designer role to the user.
                          Reveal Solution  Discussion  0

                          Correct Answer: C  🗳️

                          Which user role is specifically designed to provide the access privileges necessary for users who work with campaigns and projects?

                          • A. Administrator
                          • B. Marketing Professiona
                          • C. Designer
                          • D. Marketing Manager/VP
                          Reveal Solution  Discussion  0

                          Correct Answer: D  🗳️

                          How can you move a file to a different folder in File Manager?

                          • A. Hold down the SHIFT key and drag the file to the new folder.
                          • B. Drag the file to the new folder without pressing any keyboard keys.
                          • C. Hold down the CTRL key and drag the file to the new folder.
                          • D. Cut the file from the original folder and paste it into the new folder.
                          Reveal Solution  Discussion  0

                          Correct Answer: B  🗳️

                          You need to import 100 client contacts from a Microsoft Excel workbook (.xlsx file) into Microsoft Dynamics Marketing.
                          What should you do?

                          • A. Save the workbook to your computer as a text (.txtj file and then import the contacts from the text file.
                          • B. Save the workbook to your computer as an XPS Document (jcps file) and then import the contacts from the saved file.
                          • C. Save the workbook to your computer as an OpenDocument Spreadsheet (.ods file) and then import the contacts from the saved file.
                          • D. Save the workbook to your computer in its current format and then import the contacts from the workbook.
                          Reveal Solution  Discussion  0

                          Correct Answer: A  🗳️

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